1930 Paul T. Frankl FORM + RE-FORM Art Deco Streamline Moderne Industrial Design

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1930 Paul T. Frankl FORM + RE-FORM Art Deco Streamline Moderne Industrial Design FORM AND RE-FORM by Paul T. Frankl A PRACTICAL HANDBOOK OF MODERN INTERIORS Beautiful 1930 Streamline Moderne Masterpiece in the Rare Dust Jacket Paul T. Frankl: FORM AND RE-FORM: A PRACTICAL HANDBOOK OF MODERN INTERIORS. New York: Harper & Brothers, 1930. First edition. Quarto. Black cloth elaborately stamped in gold. Printed dust jacket in silver and black. 203 pp. Plates and period typography. Former owners signature to front pastedown and tiny pencilled bibliograhic notes to rear pastedown. A few leaves sunned and spotted early and late. The rare dust jacket uniformly worn to edges with a bit of etching to spine and a couple of small chips with minimal loss. The heavy silver ink coverage is very lightly rubbed, but still retains its brightness. Easily the finest copy we have seen of this title: the jacket has prevented the typical color fading to the black spine and the inevitable flaking to the elaborate gilt binding. A nearly fine copy in a good or better dust jacket. Rare thus. 5.75 x 8.75-inch hardcover book with 203 pages and 109 black and white plates. A high point of American Moderne in both form and content — beautifully designed and printed, FORM AND RE-FORM stands alone as an object defining the spirit of the age. Highly recommended. “Quite simply, one of the finest printed artifacts of the American Moderne Movement. FORM AND RE-FORM is remarkable for the lucidity and perceptiveness of its text and illustration. “Frankl integrates the arts, showing architecture, photography, and all aspects of the decorative arts; he credits Frank Lloyd Wright with being the first modern American architect; he emphasizes the important contributions of European immigrants; he talks about new materials and their significance to progressive aesthetics; and he promotes American work in general. “Carrying his message even to the design of the printed page, Frankl emphasizes the importance of the unity and totality of the modern movement.” [Wilson, Pilgrim, Tashjian: THE MACHINE AGE IN AMERICA 1918-1941. New York: Brooklyn Museum of Art and Harry N. Abrams, 1986, p. 285] Contents Awakening Protagonists Style vs. “Styles” System Form and Function Horizontalism Creative Decoration Background Furniture Chairs Color and Design Weaving Old and New Wood Metal Glass Weaving Materia Nova Business Future Bibliography Architects, designers and artists include Paul T. Frankl, Frank Lloyd Wright, Frederick Kiesler, Henry Varnum Poor, Kem Weber, Gaston Lachaise, Lucie Holt Leson, Winold Reiss, Ilonka Karasz, Josef Hoffmann, Anton Bruehl, Walker and Gillette, J. E. R. Carpenter, Pola and Wolfgang Hoffmann, Djo-Bourgeois, Adnet, Saddler, Herbert Lippmann, Jacques Darcy, Georges Champion, M. W. Barney, Joseph Urban, Andre Lavezzari, Chareau, Lescaze, Donald Deskey, Eugene Schoen, G. Rohde, Raoul Dufy, Ralph Steiner, Edward Steichen, Ruth Reeves, Paul Rodier, Philippe Petit, Walter Von Nessen, Hunt Diederich, Raymond Hood, Vahan Hagopian, Michel Roux-Spitz, Alexander Archipenko, Richard J. Neutra, George J. Adams and Eric Bagge. “To be modern is to be consistent, it is to bring out an artistic harmony in our lives and necessary environments, a harmony between our civilization and our individual art impulses. Our own art is a creation that expresses ourselves and our time. It is an expression that is alive and while it acknowledges its debt to the area of the past, it has no part in them.” — Paul T. Frankl Paul T. Frankl (Austria, 1886 – 1958) was one of the most important and inﬂuential designers working in the United States during the ﬁrst half of the twentieth century. His skyscraper bookcases, produced in New York City in the late 1920s, captured the optimism and bravura of modern urban life with their jaunty angles and expressive personalities. Not only were these objects popular enough in their day to inspire New Yorker cartoons, but they have become, in our time, the essential centerpiece in almost every major collection of twentieth-century American furniture. Frankl’s ability to divine the attitude of an era did not end in the 1920s, however; his low-slung, upholstered Speed armchair of the early 1930s is a poetic, comfortable embodiment of streamlining, and his biomorphic cork-topped coffee table of 1951 aptly expresses the more casual lifestyles of the post–World War II era. In addition to his work as a designer and decorator, Frankl was an ardent, effective publicist for the modernist cause, and he published numerous articles and books over the course of his career; his New Dimensions (1928) and Form and Re-Form (1930) were among the earliest American modern design manifestoes. He helped establish the American Designers Gallery and the American Union of Decorative Artists and Craftsmen. Please visit my Ebay store for an excellent and ever-changing selection of rare and out-of-print design books and periodicals covering all aspects of 20th-century visual culture. I offer shipping discounts for multiple purchases. Please contact me for details. Payment due within 3 days of purchase.

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